AI vs. SEO: Who Wins in Google Search?
A new era of search is here. Discover how artificial intelligence is changing the way we search—and what it means for your website and SEO strategy.
Blog
Salary Transparency in the IT Industry: What Employees Want vs What Companies Offer
Salary transparency is a growing demand in the IT industry. We explore what employees really want—and how companies are responding.
How to optimaze website for Search Generative Experience
What does it take to optimize your website for Google’s AI search? Learn how to craft better answers, use schema markup, and boost your visibility in SGE results.
Retaining IT Talent: How to Reduce Employee Turnover
High turnover is shaking up the tech world. Learn how IT companies can respond with meaningful benefits, flexibility, and honest communication.
Remote Work in Serbia’s IT Sector: Can Companies Keep Up?
Remote work has become the norm in Serbia’s IT industry. Learn why employees expect flexibility and how companies can adapt to meet these growing demands.
Minimalist Website Design: When It Works—and When It Doesn’t
Everyone wants a clean, modern site. But is minimalist design always the answer? Discover what works, what doesn’t, and how to apply it smartly.
Is Nearshoring the Future of IT Outsourcing?
Nearshoring is reshaping IT outsourcing in Europe. This article explores why tech companies are shifting toward nearby partners, what benefits they gain, and the challenges they face.
Top IT Conferences in 2025 You Shouldn’t Miss
From Berlin to Barcelona, discover 12 major IT conferences in Europe for 2025. Explore key topics, dates, and why these events matter to tech professionals.
Colors and Web Design: Color Psychology for Higher Conversions
Colors are one of the most powerful tools in design - they can evoke strong emotional responses, guide user attention, and increase engagement.
How Artificial Intelligence Is Transforming the Way We Shop
Have you ever noticed that stores suggest products as if they know exactly what you need? Or that you receive an offer for the exact item you viewed last week? That’s no coincidence—artificial intelligence is behind it. Today, AI is used across various types of retail, from major online stores to big brands that blend online and offline experiences.
Minds of the Future – Serbia’s AI Olympiad Team Visits Cubes
We had the honor of welcoming the young medalists from the International AI Olympiad to our company. Their dedication, talent, and vision for the future are a reminder of why supporting the next generation of tech talent is so important for the development of the IT industry in Serbia.
The Most Innovative Tech Companies of 2024: What We Can Learn from Them
The tech industry continues to evolve rapidly, and companies that stay ahead are not just following trends—they're setting them. In 2024, several global tech giants have stood out for their innovative strategies and groundbreaking solutions, shaping new industry standards. In this article, we take a closer look at these leaders, their technologies, and their business models, offering insights and lessons for anyone looking to elevate their own digital business.
Have an Idea for a Mobile App? Here’s What You Need to Know
With the rise of mobile platforms—both for personal and industrial use—mobile apps are becoming increasingly specialized. Simply having a unique app idea is no longer enough, no matter what goals you’re aiming to achieve. The mobile app market is simply too competitive. That’s why starting the development process without proper planning and research is almost guaranteed to result in wasted time, money, and energy.
Tired of Spam Emails? Here’s How to Recognize Them
In this article, you’ll learn what spam email is (and what it isn’t), why you receive spam messages, and how to recognize them.
Cybersecurity – How to Protect Yourself from Hackers
The development of technology and the internet has brought many benefits, making everyday life and communication easier -both professionally and personally. However, it’s important to also be aware of the darker side of the internet so that we can protect ourselves and others in the digital world.
Key Factors for a Successful Mobile App
It is safe to say that mobile app development is constantly on the rise, competition is extremely high, and only the most efficient and frequently used apps can 'survive' on users' mobile devices. The key question is – what makes a mobile app successful?